This flavor benefits one of the planets greatest foundations. It took us one visit to Pacific Beach in 2006 to know, we always wanted to feel what we felt on the beach that day, it simply cannot be put into words.
The first foundation flavors we ever created was influenced by Izzy sharing memories and us trying to capture it into the lip blaka form. This flavor was named by one of our locals during a naming contest. He said it was smooth in taste and moved like the waves on the label.
We have been told it has the old smell of old school surf wax... but we guarantee it taste WAY BETTER!